Packaging and back-story for cough sweets
With a younger female demographic for this brief, I created a whimsical back-story for the cough sweets that directed my design. The tale told of a great odyssey by ancient druids, who journeyed to the bed of the sea in order to find the healing mermaids sea crystal - the final ingredient needed in a potion to save their villagers from a tickly cough.
Student brief
Back to Top